For the thousands of photographers who take high quality photos, only to let them languish in cameras or PCs, Sony is introducing the ultra-compact PictureStation DPP-FP55 photo printer that are worthy of those precious memories and works of art. Designed for portability and quick set-up, the new PictureStation DPP-FP55 photo printer can easily be brought to parties, family reunions or any photo-worthy event to take, preview and print your photos on site. The bright, built-in 2-inch display allows you to do more than print. You can zoom, crop, eliminate red-eye and adjust color contrast - without a computer - to create pictures truly worth printing and sharing.

Sony Picture Station DPP-FP55 printer
"Our new Sony PictureStation DPP-FP55 photo printer get your pictures out of your camera and into your hands quickly." said James Neal, director of marketing for Sony Electronics' digital imaging products. "With the editing capabilities of the Sony Picture Station DPP-FP55 printer, you can stay home, save gas and still get affordable, photo-lab quality prints, virtually anywhere."


Dye-sublimation
All Sony PictureStation photo printers use dye-sublimation technology that ensures a continuous color tone for each print. This printing process produces 256 shades for each of three dye colors - cyan, magenta and yellow. Together, this creates 16.7 million distinct colors for each pixel. Once printed, each Picture Station print is sealed with SuperCoat 2 laminate, a durable laminate coating that protects photos from fading as well as making them resistant to water, heat and fingerprints.

Print packs
Making prints from the PictureStation DPP-FP55 photo printer costs as little as $0.29 per print. Sony offers several print packs of high-quality paper to fit most photo- printing needs. The SVM-F40, F80P and F120 print packs offer 4x6 high quality papers with snap off edges and SuperCoat lamination in quantities of 40, 80 and 120 sheets, respectively.

Price
The Sony DPP-FP55 printer will be available in July for about $150. The SVM-F40P Print Pack is available for $25, the SVM-F80P Print Pack is available for $30, and the SVM-F120P Print Pack is available for $35.

About Sony Group
The Sony Group is primarily focused on the Electronics (such as AV/IT products & components), Game (such as PlayStation), Entertainment (such as motion pictures and music), and Financial Services (such as insurance and banking) sectors. Not only do we represent a wide range of businesses, but we remain globally unique. Our aim is to fully leverage this uniqueness in aggressively carrying out our convergence strategy so that we can continue to emotionally touch and excite our customers.